Tag: digital marketing 360

What to do when you don’t have the time to work with a design agency: A lesson from a former digital marketing executive

The lesson from one of my biggest challenges was to work in a small space with little staff and a small budget, a fact that I found quite difficult to accept when I first started out.While I loved the company, I felt that it was lacking in value and talent.The

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The Top 100 Social Media Influencers 2017

“The social media influencer ranks for 2017 have been released.The top 100 social media marketing influencers, in order of number of followers, have been determined by Social Media Examiner.For the first time in 2017, there are three influencers who have more than 100,000 followers each, including Mark Zuckerberg, Mark Cuban

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What you need to know about the digital marketing revolution in 2018

Digital marketing is taking off across the U.S., and now that’s a problem for companies like Comcast.In 2016, Comcast lost more than $300 million in digital marketing spending.That’s because the company didn’t invest enough in the kind of digital marketing that leads to higher retention, increased engagement and increased brand

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When Is the Next Time You’ll Use a Digital Marketing Campaign to Earn Money?

It seems like a simple question, but in some ways it’s actually a really smart one.Digital marketing is booming, and companies are starting to do more and more to monetize that growth.Digital marketers are now increasingly looking to reach customers through the internet and mobile devices, rather than the traditional

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‘We’re not going to lose this’: The digital marketers who’ve been hit by the Brexit referendum

Digital marketers have been under intense scrutiny over the past few days.Some of them have taken to social media to explain why they are losing business.Others are even sharing personal experiences with the impact of Brexit on their lives.And then there are the companies that are simply not doing enough.The

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